Amplify and understand the impact of your linear and CTV campaigns by leveraging the attribution model of your choice.
ATTRIBUTION CAPABILITIES
Linear TV has traditionally been disconnected from CTV marketing channels. With TV Attribution, you can measure both to ensure an integrated strategy that elevates cross-channel campaign success.
Get accurate, easy-to-access insights that show you on a granular level exactly what delivers the outcomes you care about
Remove the walls between your linear and CTV marketing efforts with a multi-touch marketing attribution model that converts seamlessly across every touchpoint in the customer journey.
Manage your linear and CTV marketing campaigns holistically with an attribution model that reveals which actions drive results.
Feature
Better understand the influence of your CTV and linear TV campaigns across multiple touchpoints and marketing channels.
From first touch to last touch, and everything in between, match with the most optimized marketing attribution models for your advertising campaigns.
Feature
Ensure your full TV attribution modeling strategy is connected across linear and CTV to maximize engagement with your target audience.
Discover the right CTV or linear attribution model for you and understand how your TV campaigns drive campaign metrics.
Feature
Leverage comprehensive CTV and linear TV insights to gain a better understanding of audience exposure and optimize campaign performance with transparent analytics.
Dig deep into the consumer path across linear and CTV to make better, more strategic digital advertising decisions.
EXPLORE
Increasing OTT streaming video consumption is impossible to capture across linear. Capture extended audiences through incremental reach and frequency capping across your entire TV buy.
A comprehensive TV media approach leverages National, Local, Broadcast, and Cable linear TV buys to drive brand awareness and audience reach at scale. End-to-end strategic planning paired with linear expertise and media spend efficiency tactics guarantee your high-performance outcomes.
End-to-end Performance CTV campaign management starts with picking from our direct marketplace of premium OTT inventory and placing a proprietary pixel to track site conversions. Then, access transparent and real-time data in an analytics dashboard to optimize your campaign success metrics.
We want your campaigns to thrive. Digital Remedy connects the right data to the highest performing channels to nail your dream KPIs—so you can feel confident your media spend is worth every penny.
