Measure the attitudinal impact of your branding campaigns for brand lift benchmarks that help you understand what’s working (and what’s not).
Brand Lift Measurement
Tap into advanced campaign insights to measure brand lift metrics like awareness, familiarity, consideration, and favorability to boost performance and outperform your competitors.
Avoid having to source multiple partners for activation, optimization, AND measurement. Instead, get them all in one place.
Brand survey measurement studies are costly especially if you want a reliable solution. Use our economies of scale for lower-cost measurement instead of soliciting a third-party option.
Whatever your brand KPI is (awareness, perception, consideration, favorability) use Brand Lift Measurement to understand what creative, publishers, or even channels are driving the biggest impact.
Feature
Go beyond reach and frequency and understand impact. With Digital Remedy, you can access a single brand measurement solution and understand how much brand lift you can attribute to your digital campaigns.
Not sure which vendor to select or whose methodology is best? With Digital Remedy, we partner with the best and have run countless successful campaigns, meaning our brand lift measurement solution works optimally. Every time.
Get more value
Prioritize cost savings and reporting efficiency—integrate measurement and reporting natively into your Digital Remedy campaign plan to add immense value and monitor campaign performance.
Save time and energy searching for partners and invest in the trusted service and management of the Digital Remedy brand lift measurement team.
Secure guaranteed value
Understand exactly what’s working.
See which channels, creative, placements, etc., are working best through sophisticated, survey-based measurement.
EXPLORE
Disconnected channels and campaigns create silos in your strategy. Reconnect your marketing with a comprehensive approach to engaging campaigns that link CTV spend to a cohesive strategy and improve multi-channel performance to understand what is driving performance.
Measure and isolate the impact of your media channels by examining conversion rates across users who are exposed to ads, and those who are not. Fuel future strategy success by dissecting which desired actions come about as a direct result of your campaigns with Incrementality Analysis and Optimization.
Understand the impact of your media on action-based KPIs with campaign-centric attribution methodologies. Transcend traditional attribution and pinpoint real-time impact for each touchpoint on the customer journey that leads to conversion.
Brands and agencies around the world trust Digital Remedy to build comprehensive performance marketing campaigns. Now let’s optimize brand lift measurement together.
