Feb 7, 2020
Digital Remedy is proud to be the home of many Australians over the years. With Australia currently in the grips of a catastrophic nationwide bushfire emergency, our Harmony Team, with the help of our resident-Aussies, hosted a series of events to raise funds to help support the bushfire recovery efforts that their families and friends are…
Digital Remedy is proud to be the home of many Australians over the years. With Australia currently in the grips of a catastrophic nationwide bushfire emergency, our Harmony Team, with the help of our resident-Aussies, hosted a series of events to raise funds to help support the bushfire recovery efforts that their families and friends are confronting back home.
Over the past few weeks, Remediers far and wide rallied together to benefit a few amazing organizations who are working tirelessly to protect the people, wildlife, and firefighters of Australia during this devastating time. Take a look back at the events below:
With dual events hosted in both NYC and New Orleans, our “Brews For the ‘Roos” Happy Hours invited Remediers, friends, families, and everyone in between to come and enjoy a few drinks for a good cause. Hosted by Home Base Bistro in New York, and Miel Brewery and Taphouse in NOLA, a portion of each night’s proceeds went directly to the WWF Australian Bushfire Relief Fund. Both events ended up being a huge success, with roughly 100 participants, and endless amounts of fun.
To continue the momentum, we celebrated Australia Day by hosting a series of internal events and activities to fully immerse ourselves in the Australian culture. Participants were asked to make a donation towards Australian relief efforts to join in on the festivities which included a full buffet of traditional Australian treats, a Vegemite eating contest, Australian slang quizzes, and much more. Classic Australian eats like sausage rolls, Tim Tams, Anzac cookies, and even Fosters beer, were provided to keep everyone’s minds sharp through a round of Australian-themed trivia to close out the evening.
Finally, to leverage everyone’s love of the annual excitement surrounding the Super Bowl, we harnessed that and used it for a good cause through a classic grid where people could purchase boxes to enter a pool for a chance to win throughout the game. Instead of the winners taking home all of the prize money, half of the proceeds from this year’s pool were donated towards our Australian relief efforts.
In total, Digital Remedy and the Harmony Team were able to raise an astonishing $3,000 for Australian Bushfire relief. This marks our largest fundraising initiative to date, and we were extremely proud to not only help those directly affected in Australia but to also support the Aussies who call Digital Remedy “home.”
With the money raised, we were able to benefit a number of different causes:
To learn more about the Harmony Team, and stay up to date on all things Digital Remedy, follow us on Twitter, LinkedIn, or Instagram.
Related Posts
In Part 1 of our Intro to Incrementality series, we went through the basics of incrementality analysis. We talked about our.
In our first Intro to Incrementality piece, we explained what incrementality analysis is and how marketers can use it to.
Welcome to the first part of our Intro to Incrementality series, which uses real-world examples to explain how incrementality.